Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml
Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml

Beauty of Joseon - Glow Deep Serum Rice and Alpha-Arbutin - Rice Brightening Serum - 30ml

59,00 zł

Lowest price in the 30 days before the discount was introduced: PLN 59

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Product type: brightening facial serum
Benefits: brightens dark spots, evens skin tone, hydrates, and regenerates
Volume: 30 ml
Ingredients: rice bran water, alpha-arbutin, niacinamide, panthenol, trehalose
Formula: lightweight, water-gel, fragrance-free
Time of use: morning and evening
Gender: women and men
Category: Korean facial skincare
Skin type: all skin types, especially skin with dark spots and uneven tone
Warning: for external use only, avoid contact with eyes, do not use on damaged skin

Brightening Face Serum with Rice and Alpha-Arbutin Beauty of Joseon – 30 ml

A lightweight serum for caring for skin with discoloration, pigmentation spots, and uneven tone. The formula, based on rice bran water, alpha-arbutin, and niacinamide, helps gradually reduce the appearance of discoloration, evens out the skin tone, and restores the skin’s natural, healthy glow. The serum also moisturizes, supports epidermal regeneration, and protects the skin from free radicals.

Effects and benefits

Alpha-arbutin helps reduce excessive pigmentation and diminish the appearance of dark spots. Rice bran water has moisturizing and antioxidant properties, while niacinamide further brightens the skin, regulates sebum production, and strengthens its natural protective barrier. Panthenol and trehalose soothe irritation, improve skin comfort, and help maintain an adequate level of hydration.

How to use

Apply a few drops of the serum to cleansed and toned facial skin, then gently pat it in with your fingertips. Use morning or evening before applying moisturizer. During your morning skincare routine, use a cream with a high SPF.

1. Thoroughly cleanse your face and apply toner
2. Apply a few drops of serum to your face or hands
3. Gently pat the product in with your fingertips until absorbed
4. Apply moisturizer, and in the morning, additionally apply sunscreen with SPF

Oryza Sativa Bran Water, Aqua, Glycerin, Butylene Glycol, 1,2-Hexanediol, Dipropylene Glycol, Alpha-Arbutin, Niacinamide, Methyl Gluceth-20, Panthenol, Polyglycerin-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethylcellulose, Xanthan Gum, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Arginine, Disodium EDTA, Glucose, Coptis Japonica Root Extract, Sorbitan Isostearate, Coix Lacryma-Jobi Ma-yuen Seed Extract, Glycine Soja Seed Extract, Hordeum Distichon Extract, Oryza Sativa Extract, Sesamum Indicum Seed Extract, Triticum Vulgare Seed Extract, Vigna Radiata Seed Extract, Zea Mays Kernel Extract

Discover Beauty of Joseon’s Rice and Alpha-Arbutin Brightening Face Serum

Lightening discoloration


Alpha-arbutin helps limit excessive melanin production, so regular use of the serum helps reduce the visibility of discoloration, acne marks, and pigmentation spots. The skin gradually regains a more even and radiant appearance.

Rice water care


Rice bran water is rich in ingredients with moisturizing and antioxidant properties. It helps protect the skin from free radical damage, supports its natural regeneration, and gives the complexion a healthy glow.

Evening out skin tone


Niacinamide supports the action of alpha-arbutin, brightens dull-looking skin, and helps even out the complexion. It also helps regulate sebum production, improves the appearance of pores, and strengthens the skin’s protective barrier.

Brightens discoloration

Evens out skin tone

Moisturizes the skin

Gives a healthy glow

Frequently Asked Questions


Yes, the serum can be used every morning and evening, as long as the skin tolerates it well.


Yes, the lightweight formula doesn’t weigh down the skin, and niacinamide helps regulate sebum production.


Alpha-arbutin and niacinamide may support the gradual brightening of post-inflammatory hyperpigmentation and acne marks.


Yes, when treating hyperpigmentation, daily sun protection is very important and helps prevent new pigmentation changes from forming.